Shopify Marketplace Connect review

Shopify Marketplace Connect ranks third because it is the lowest-friction route from a Shopify store to the big marketplaces. Built by Shopify and formerly sold as Codisto, it connects your Shopify catalog to Amazon, eBay, Walmart and Target Plus and keeps listings, orders, inventory and prices in two-way sync from the Shopify admin. It supports bulk upload, custom listings, multi-location fulfillment and tracking sync, and it can sell in every marketplace region with built-in currency conversion. Pricing suits small sellers: the first 50 marketplace-synced orders each month are free, then a 1% fee applies per synced order, capped at $99 a month. The trade-offs are scope and fit. Only four marketplaces are supported, so Etsy and TikTok Shop need another tool, and it only works on Shopify. Some recent App Store reviews describe failed Walmart listings and eBay sync issues, so test a few products before moving a full catalog.

Who it is for

Shopify stores that want marketplace listings, orders and inventory managed inside the Shopify admin.

Price

Free to install; first 50 synced orders a month free, then 1% per synced order capped at $99 a month.

First 50 marketplace-synced orders/mo free, 1% fee per additional synced-order, capped at $99/month
Quoted from the vendor pricing page on November 9, 2026.

Key features

• Listing management with bulk upload, product selection and custom listings
• Two-way, real-time inventory, price, product and order sync
• Order management with multi-location fulfillment and tracking sync
• Unlimited marketplace account connections for supported marketplaces
• Selling in all marketplace regions and categories with built-in currency conversion

Strengths and weaknesses

• Strength: Managed from the Shopify admin, so there is no separate system to learn
• Strength: No cost for the first 50 marketplace-synced orders each month
• Strength: Fees stop at $99 a month however many orders sync
• Weakness: Supports only Amazon, eBay, Walmart and Target Plus as marketplaces
• Weakness: Only works for stores on Shopify
• Weakness: Recent reviews report listing failures and sync problems on some marketplaces

Key facts

• Marketplaces: Amazon, eBay, Walmart, Target Plus
• Developer: Shopify
• Fee: 1% per synced order after 50, capped at $99 a month
• Languages: English, German, Spanish, French, Italian

Where it ranks

Shopify Marketplace Connect is No. 3 in our Best Multichannel Listing Software verdict.