Upper review

Upper sells three published plans priced per user. Starter costs $40 per user per month billed yearly, or $50 monthly, and covers route optimization up to 250 stops per route, the iOS and Android driver app, CSV import, route history, basic reports and email support. Professional, at $48 billed yearly, raises the cap to 500 stops and adds live GPS tracking, proof of delivery, customer notifications, time windows, recurring routes, custom fields, territory management and vehicle profiles. Optimize, at $71 billed yearly, allows 1,500 stops per route and adds AI driver assignment, optimizing for time, distance or workload, vehicle loading instructions, driver hours tracking, avoidance zones and business rules. Add-ons cover SMS from $0.01 per text, customer live tracking at $20 per driver, capacity optimization at $25 per driver and barcode scanning at $50 per company. The trial lasts 7 days and covers Professional features except SMS. Most delivery teams will want Professional, and API access is listed only on Enterprise.

Who it is for

Small and mid-sized delivery and service teams that want to start low and add tracking and notifications as they grow.

Price

Starter $40 per user per month billed yearly or $50 monthly; Professional $48 yearly; Optimize $71 yearly; Enterprise by quote.

Starter $50 per user/month $40 20% off per user/month
Quoted from the vendor pricing page on November 9, 2026.

Key features

• Route optimization with up to 250 stops per route on Starter
• Driver app for iOS and Android with CSV import and route history
• Live GPS tracking, proof of delivery, time windows and recurring routes on Professional
• AI driver assignment, avoidance zones and driver hours tracking on Optimize
• Add-ons for SMS notifications, customer live tracking, capacity optimization and barcode scanning

Strengths and weaknesses

• Strength: Clear plan ladder with published monthly and yearly prices
• Strength: Unlimited monthly routes on every published plan
• Strength: 7-day trial without a credit card
• Weakness: Live tracking and proof of delivery start on Professional
• Weakness: Customer live tracking costs $20 per driver as an add-on
• Weakness: API and webhooks are listed only on Enterprise

Key facts

• Entry plan: Starter, $40 per user per month billed yearly
• Stops per route: 250, 500 or 1,500 by plan
• Driver profiles: 10 on Starter, 15 on Professional, 30 on Optimize
• Free trial: 7 days

Where it ranks

Upper is No. 4 in our Best Route Planning Software verdict.