Claap review

Claap pitches itself to revenue teams, combining a Chrome recorder, meeting recordings and AI analysis in one workspace. Its pricing model helps async adoption: Basic licenses are free for contributors, with 10 videos per user, 300 minutes in total, a basic AI summary and the collaborative workspace, so only the people who record often need a paid seat. Pro costs $32 per license per month billed yearly, or $40 monthly, and adds unlimited recordings, 1,000 minutes a month, 500 AI credits, AI-powered video editing, speaker and video insights, private channels and more than 10 integrations. Business at $60 billed yearly adds CRM auto-complete, AI-generated emails, AI coaching and deal insights for sales teams. Paid trials are opened by Claap's sales team rather than self-serve. For internal updates alone, Claap costs more than Loom or Zight, but teams that also record customer calls get both in one tool.

Who it is for

revenue teams that record calls and async videos in one workspace

Price

Free Basic licenses; Pro $32 per license per month billed yearly ($40 monthly), Business $60 per license per month billed yearly ($75 monthly).

Pro For all teams & leaders €30 $40 €24 $32
Quoted from the vendor pricing page on November 12, 2026.

Key features

• Free Basic licenses with 10 videos per user and 300 minutes in total
• Chrome recorder extension and calendar and conference call sync
• Unlimited recordings and 1,000 minutes a month on Pro
• AI video editing, meeting insights and private channels on Pro
• CRM auto-complete, AI coaching and deal insights on Business

Strengths and weaknesses

• Strength: Basic licenses are free, so you pay only for people who record
• Strength: Combines async videos and meeting recordings in one workspace
• Strength: Annual billing saves 20%
• Weakness: Pro at $32 per license billed yearly is among the priciest here
• Weakness: Free trials of paid plans go through the sales team
• Weakness: Business features target sales teams rather than internal updates

Key facts

• Free plan: Basic: 10 videos per user, 300 min total
• Pro: $32 per license per month, billed yearly
• Business: $60 per license per month, billed yearly
• Pro AI credits: 500 per license per month
• Annual discount: 20%

Where it ranks

Claap is No. 8 in our Best Async Video Messaging Software verdict.