Framer review

Framer is a website builder that many teams now use for launch and campaign pages because the canvas feels close to a design tool, and AI can produce a first draft. The free plan publishes to a Framer domain with 1 GB of bandwidth, which is enough for prototypes. Basic at $10 per month billed yearly adds a custom domain, 2 CMS collections, 50 GB of bandwidth and built-in SEO. Pro at $30 adds 10 CMS collections, 100 GB of bandwidth, redirects, a staging environment and branching with previews, which help when several people edit live pages. Conversion features sit in add-ons: Convert brings A/B testing, funnels and triggers at $50 per 500,000 events, and AI translation covers up to 20 locales. Additional editors cost $20 per month, while content editors cost $10 and viewers are free. For a team that already designs in Framer, adding campaign pages is cheap. For a marketer without design help, a template-led landing page builder is faster.

Who it is for

Design-led marketing teams that want polished campaign pages and the main site in one tool.

Price

Free plan on a Framer domain; Basic from $10 per month billed yearly, Pro $30; additional editors $20 per month.

Basic Creative personal sites $10 per month
Quoted from the vendor pricing page on November 5, 2026.

Key features

• Visual canvas with AI page generation and an MCP server
• CMS collections, built-in SEO and your own domain from Basic
• Staging, branching with previews and site redirects on Pro
• Convert add-on for A/B testing, funnels and triggers
• AI translation into up to 20 locales as an add-on

Strengths and weaknesses

• Strength: Free plan to design and publish on a Framer domain
• Strength: Design freedom close to a design tool
• Strength: Content editors cost $10 per month and viewers are free
• Weakness: A/B testing is a paid add-on, not part of the plans
• Weakness: Additional editors cost $20 per month each
• Weakness: Built for whole sites, so lead form and ad features are thinner than dedicated builders

Key facts

• Free plan: Yes, on a Framer domain
• Entry price: $10 per month billed yearly
• A/B testing: Convert add-on, $50 per 500,000 events
• Extra editors: $20 per month each

Where it ranks

Framer is No. 8 in our Best Landing Page Builders verdict.