Review · Marketing
Reputation review
An enterprise reputation platform for reviews, listings, surveys and social, with published per-location plans.
By the TopToolAdvisor research desk · Updated November 7, 2026
- Features (35%)
- 9.0
- Ease of use (35%)
- 7.6
- Value (30%)
- 7.6
Reputation is an enterprise platform that now lists its plan prices, which makes it easier to compare than it used to be. Rep Core costs $80 per location per month and covers review collection, requesting and AI responding, plus business listings and SEO. Rep Core + Pulse, at $115 per location, adds Rep Score, reputation insights, an AI Reputation Manager, Pulse analytics and a basic survey. Rep Core + Surveys, at $150, adds six custom survey templates, email survey requests and targeted outreach campaigns. Enterprise plans for 125 or more locations are custom and include dedicated infrastructure and a customer success manager. Add-ons cover competitive insights, actions and ticketing, a social suite, premium review sources such as Yelp, Tripadvisor and Vitals, and CRM or EHR integrations. It is a strong fit for regulated, multi-location brands that want feedback analytics tied to reviews. For a single location, the per-location price and the setup effort are hard to justify against NiceJob or BrightLocal.
Who it is for
Multi-location brands in healthcare, automotive, real estate and financial services that want analytics and surveys with reviews.
Price
From $80 per location per month on Rep Core; Enterprise plans for 125+ locations are custom.
Rep Core $80 / location / mo
Quoted from the vendor pricing page on November 7, 2026.
Key features
- Review management with collection, requesting and AI responding
- Business listings and local SEO in the base plan
- Pulse analytics, Rep Score and an AI Reputation Manager on Rep Core + Pulse
- Customer surveys, up to six custom templates on the top plan
- Add-ons for competitive insights, ticketing and social
Strengths and weaknesses
- Strength: Per-location plan prices are published
- Strength: Listings come bundled with reviews in Rep Core
- Strength: Premium sources cover sites such as Yelp, Tripadvisor and Vitals
- Weakness: Surveys and sentiment analytics cost $115 to $150 per location
- Weakness: Ticketing and competitor tools are paid add-ons
- Weakness: More setup than tools built for a single shop
Key facts
- Rep Core: $80 per location per month
- Rep Core + Pulse: $115 per location per month
- Rep Core + Surveys: $150 per location per month
- Enterprise: Custom, 125+ locations
Where it ranks
Reputation is No. 7 in our Best Review Management Software verdict.
Alternatives we scored
- GatherUp8.7
- Birdeye8.5
- NiceJob8.5
- BrightLocal8.4
Visit reputation.com · Questions or corrections: editorial@toptooladvisor.com