Review · Marketing
Synup review
A local marketing platform for agencies and brands that bundles listings, reviews, social, rank grids and an AI agent at every tier.
By the TopToolAdvisor research desk · Updated November 7, 2026
- Features (35%)
- 8.6
- Ease of use (35%)
- 7.8
- Value (30%)
- 8.2
Synup is built for agencies that want to package local marketing for clients under their own brand. Pricing is set by location bands rather than features: Solo costs $49 a month for one location, Premium $299 for up to 10, Pro $499 for up to 25 and Scale $899 for up to 50, with 20% off on annual terms. Every plan includes listings distribution with automatic correction when data drifts, review monitoring with drafted replies, review generation, social publishing, local landing pages, a Local Rank Grid, a Visibility Score and AI visibility scoring across ChatGPT, Gemini and Perplexity. Its agent, Sydekick, runs work within approval rules, and the band sets monthly credits and parallel agent capacity. Premium and above add a white-labeled portal on your own domain. A 14-day trial covers the Solo plan. For one location it is more platform than most owners need, and agencies should check how far the credit allowance stretches.
Who it is for
Agencies that resell local marketing under their own brand to many clients.
Price
Solo $49 per month for 1 location; Premium $299 for up to 10, Pro $499 for up to 25 and Scale $899 for up to 50 locations; 20% off annually.
With monthly billing, Solo costs $49/month and Premium costs $299/month.
Quoted from the vendor pricing page on November 7, 2026.
Key features
- Listings distribution with automatic correction of drift
- Review monitoring, drafted responses and review generation campaigns
- Local Rank Grid and a location Visibility Score
- AI answer visibility scoring for ChatGPT, Gemini and Perplexity
- White-label client portal on Premium and above
Strengths and weaknesses
- Strength: Every feature is included on every plan
- Strength: Effective cost falls to $17.98 per location on Scale
- Strength: Monthly plans with no contract
- Weakness: White labeling is not on the Solo plan
- Weakness: Agent work is metered by monthly credits
- Weakness: More setup for a single business than simpler tools
Key facts
- Plans: Solo, Premium, Pro, Scale, Enterprise
- Free trial: 14 days on Solo
- White label: Premium and above
- Enterprise: Custom, 50+ locations
Where it ranks
Synup is No. 7 in our Best Local SEO Tools verdict.
Alternatives we scored
- BrightLocal8.9
- Local Falcon8.5
- Whitespark8.5
- Localo8.4
Visit synup.com · Questions or corrections: editorial@toptooladvisor.com