Review · Marketing
Yext review
An enterprise listings and knowledge platform that syncs location data to 200+ publishers, with reviews, pages and AI search tracking.
By the TopToolAdvisor research desk · Updated November 7, 2026
- Features (35%)
- 9.0
- Ease of use (35%)
- 7.4
- Value (30%)
- 6.6
Yext is the listings network large brands use when accuracy across thousands of locations matters more than cost. Every fix is pushed to its 200+ publishers, the platform updates 10,000+ locations across languages and regions, and governance tools include role-based approvals, audit trails and encryption safeguards. Industry data goes beyond name, address and phone: restaurants can sync menus to Google, Yelp and UberEats, retailers can publish inventory, healthcare groups can keep specialties, insurances and NPI numbers accurate, and financial firms can maintain advisor profiles with disclosures. Scout tracks AI search visibility and competitors, and a mobile app lets local staff update hours and photos from the store. Yext also sells reviews, local pages and site search on the same knowledge graph. Pricing is not published, so budgets depend on a quote, and the setup is heavier than a small business or small agency needs.
Who it is for
Enterprise brands with hundreds or thousands of locations and strict approval needs.
Price
See vendor pricing (USD check pending).
US price check pending. See the vendor pricing page.
Key features
- Listings sync to 200+ publishers with automatic fixes
- Updates for 10,000+ locations across languages and regions
- Role-based approvals, audit trails and encryption safeguards
- Menu, inventory and provider data for restaurants, retail and healthcare
- Scout agent for AI search visibility and competitor tracking
Strengths and weaknesses
- Strength: Very large publisher network for listings
- Strength: Governance features suited to regulated industries
- Strength: Mobile app for on-site photo and hours updates
- Weakness: No published pricing; sold through a demo and quote
- Weakness: More than a small business needs
- Weakness: Listings depend on an active subscription
Key facts
- Publisher network: 200+ publishers
- Scale: 10,000+ locations across languages and regions
- Products: Listings, Reviews, Pages, Social, Search, Scout
- Pricing: Custom quote
Where it ranks
Yext is No. 9 in our Best Local SEO Tools verdict.
Alternatives we scored
- BrightLocal8.9
- Local Falcon8.5
- Whitespark8.5
- Localo8.4
Visit yext.com · Questions or corrections: editorial@toptooladvisor.com