TopToolAdvisor

Review · Industry software

Fresha review

Booking platform and marketplace for beauty and wellness businesses, priced per bookable team member.

By the TopToolAdvisor research desk · Updated November 6, 2026

Features (35%)
8.6
Ease of use (35%)
8.6
Value (30%)
8.3

Fresha pairs salon software with one of the larger beauty marketplaces, and it now charges a subscription per bookable team member through Independent and Team plans, with Enterprise for businesses over 20 team members. Both plans include the calendar, waitlists, point of sale, client management, consultation forms, reviews, retail and inventory, gift cards, packages, memberships, group bookings, processing and finishing times and patch tests. Upfront payments and no-show and cancellation fees help protect bookings, and email and app notifications are free and unlimited. The Team plan adds multiple calendar columns, sales commissions, wages, pay runs and timesheets, which most rivals sell as payroll add-ons. Marketplace economics are the main thing to weigh: Fresha charges a one-time fee on brand new clients who find you through its marketplace, with no fee on returning clients. Add-ons such as AI Concierge, Client Loyalty and Insights are billed separately. The pricing page showed PLN from our location, so the USD price is pending.

Who it is for

Salons that want marketplace bookings, low software fees and payroll-style team tools on the Team plan.

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

  • Calendar, waitlists, point of sale, client management and consultation forms
  • Upfront payments and no-show and cancellation fees
  • Bookings from Facebook, Instagram, direct links and the Fresha marketplace
  • Processing and finishing times, patch tests and group bookings
  • Team plan adds commissions, wages, pay runs and timesheets

Strengths and weaknesses

  • Strength: No fee on returning clients from the marketplace
  • Strength: Free unlimited email and app notifications
  • Strength: Large consumer marketplace for new client discovery
  • Weakness: One-time fee on brand new marketplace clients
  • Weakness: Text and WhatsApp reminders beyond the free allowance cost extra
  • Weakness: US prices did not display from our location, so the price check is pending

Key facts

  • Plans: Independent, Team and Enterprise
  • Free trial: 7 days
  • Free messages: 50 a month per team member on Team
  • Scale: Over 120,000 businesses (vendor figure)

Where it ranks

Fresha is No. 6 in our Best Salon Booking Software verdict.

Alternatives we scored

Visit fresha.com · Questions or corrections: editorial@toptooladvisor.com