Gong review

Gong is the reference product for B2B sales call analysis, and it earns a place here for revenue teams that want call insights tied to deals. It records and transcribes sales calls, meetings and emails automatically, then analyzes them for topics, objections, competitor mentions and buying signals, with sentiment and talk ratio analysis on top. Conversation data feeds deal and pipeline tracking, and Gong integrates with Salesforce, Zoom and other core platforms. Gong says its models are trained on billions of sales interactions. It ranks ninth on this list because it is not built for the inbound phone calls that marketing teams attribute or for contact center QA programs, and because pricing is a custom mix of per-user licenses and a platform fee based on the number of users. For B2B sales leaders, though, it remains a strong option.

Who it is for

B2B sales teams analyzing calls and deals

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

• Automatically records and transcribes sales calls, meetings and emails
• AI analysis of topics, objections, competitor mentions and buying signals
• Sentiment and talk ratio analysis
• Deal and pipeline tracking based on conversation data
• Integrations with Salesforce, Zoom and other core platforms

Strengths and weaknesses

• Strength: Covers calls, video meetings and email in one record
• Strength: Ties conversation data to deals and forecasting
• Strength: Integrating an existing tech stack is free per Gong's pricing page
• Weakness: Pricing combines per-user licenses with a platform fee and is not published
• Weakness: Designed for B2B sales, not inbound marketing calls or contact center QA
• Weakness: Expensive for small teams compared with phone-system bundles

Key facts

• Pricing model: Per-user licenses plus a platform fee
• Channels: Calls, meetings and emails
• Integrations: Salesforce, Zoom and others
• Price list: Not published

Where it ranks

Gong is No. 8 in our Best AI Call Analytics Software verdict and No. 7 in Best Sales Coaching Software.