Prezly review

Prezly is built around the newsroom: you publish stories and press releases to a branded online newsroom, then pitch them to contacts kept in its PR CRM. Essential covers one site, one user and up to 5,000 contacts, with unlimited stories and campaigns and full analytics. Standard adds a second user, raises the limit to 10,000 contacts, removes Prezly branding, allows sending from your own domain and adds localisation with auto-translations. Enterprise brings custom site and user limits, single sign-on, a 99% uptime SLA and 24/7 support. Prezly reports that customers have sent 625,000+ campaigns and logged 1.6 million+ coverage items, and it names IKEA, Sony and Emirates among 500+ PR teams. The page fetched from our location lists Essential at 100 euros and Standard at 250 euros per month billed annually, so we mark USD pricing as pending. Prezly does not market itself as a large journalist database, so teams that need discovery may pair it with another tool.

Who it is for

Brands and agencies that want a branded online newsroom tied to their contact lists

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

• Online newsrooms and press release publishing with unlimited stories and campaigns
• PR CRM for contacts and media lists, up to 5,000 contacts on Essential and 10,000 on Standard
• Email outreach for pitches, sent from your own domain on Standard
• Full analytics and coverage logging on all plans
• Localisation and auto-translations on Standard

Strengths and weaknesses

• Strength: 14-day free trial with no credit card required
• Strength: Standard removes Prezly branding and adds white-label sites
• Strength: Prezly reports 1.6 million+ coverage items logged by customers
• Weakness: The pricing page shows euros from this location, so the USD price is unconfirmed
• Weakness: Essential is limited to 1 site and 1 user
• Weakness: SSO and a 99% uptime SLA need the custom Enterprise plan

Key facts

• Free trial: 14 days, no credit card
• Contacts: 5,000 on Essential, 10,000 on Standard
• Users: 1 on Essential, 2 on Standard
• Customers: 500+ PR teams

Where it ranks

Prezly is No. 3 in our Best PR Software verdict.