Review · AI tools
Unify review
An AI prospecting platform where reps build lists, research accounts and write sequences from a chat interface.
By the TopToolAdvisor research desk · Updated November 12, 2026
- Features (35%)
- 8.4
- Ease of use (35%)
- 8.7
- Value (30%)
- 9.0
Unify is built around a chat box: a rep describes the buyers they want, and Unify builds the list, researches the accounts and writes the sequence. Its pricing page says sellers from Perplexity, Juicebox and Pylon use it to build lists and write sequences 90% faster, which is the vendor's own claim. The free plan includes the 1.1B+ person database, multi-channel sequencing and a click-to-call dialer for up to 3 seats. Base at $20 per seat per month adds AI email copywriting, job change and hiring signals and phone and email enrichment, with 800 credits per seat. Pro at $60 adds read-only HubSpot and Salesforce sync, Slack notifications and 2,400 credits. Credits fund both data and AI, and Unify enforces a hard cap so actions pause instead of overcharging. The limits show up for larger teams: write-back to the CRM, the power dialer, managed mailboxes and website intent all sit in the custom-priced Business plan.
Who it is for
individual reps and small teams paying by card
Price
Free plan for up to 3 seats; Base $20 per seat per month billed monthly, Pro $60.
Base Built for reps to put on their personal card. $20 / seat / mo Billed monthly
Quoted from the vendor pricing page on November 12, 2026.
Key features
- Data on 1.1B+ people and 65M+ companies from 40+ sources
- Agentic chat for prospecting, list building and account research
- Multi-channel sequences with a click-to-call dialer on every plan
- AI email copywriting plus job change and hiring signals from Base
- Managed Gmail and Outlook mailboxes with warmup on Business at $25 per mailbox per month
Strengths and weaknesses
- Strength: A free-forever plan covers up to 3 seats
- Strength: Base and Pro bill monthly with no annual contract
- Strength: Unused top-up credits carry over for up to 12 months
- Weakness: HubSpot and Salesforce sync is read-only on Pro and read-write only on Business
- Weakness: Power dialer, website intent and warmup need the custom-priced Business plan
- Weakness: Deep agentic research workflows can use many credits
Key facts
- Free plan: Yes, limited credits and up to 3 seats
- Paid tiers: Base $20, Pro $60 per seat per month billed monthly; Business custom annual
- Credits: 800 per seat per month on Base, 2,400 on Pro
Where it ranks
Unify is No. 2 in our Best AI SDR Tools verdict.
Alternatives we scored
- Apollo.io8.9
- RegieGO by Regie.ai8.6
- AiSDR8.5
- Amplemarket8.3
Visit unifygtm.com · Questions or corrections: editorial@toptooladvisor.com