TopToolAdvisor

Review · Industry software

Walla review

Studio software for boutique fitness with booking, memberships, payroll, marketing and WallaPredict retention intelligence.

By the TopToolAdvisor research desk · Updated November 6, 2026

Features (35%)
8.1
Ease of use (35%)
9.0
Value (30%)
7.2

Walla is studio software for boutique fitness, and its pitch is a simpler experience than legacy platforms. Core costs $299 a month per location billed monthly and includes unlimited users, classes, appointments and enrollments, Book-a-Spot and waitlists, payroll and pay rates, gift cards, guest passes and shared plans, video on-demand courses with a Zoom integration, branded emails and newsletters, and Meta and Google lead sync with conversion tracking. Every plan carries WallaPredict, which flags clients at risk of leaving, plus advanced reporting and AI dashboards. Pro, priced by conversation, adds the full marketing suite, custom automations, a lead tracker, two-way texting and a branded studio app. Walla adds no booking or convenience fees of its own, and studios can pass card costs to clients if they choose. Term lengths vary and change the price. At $299 per location it is the most expensive published entry plan here, and it is aimed at studios rather than open-gym clubs.

Who it is for

Boutique studios such as yoga, Pilates and barre that want a polished client experience and unlimited users.

Price

Core from $299 per month per location billed monthly; Pro by quote.

$299 /mo per location, billed monthly
Quoted from the vendor pricing page on November 6, 2026.

Key features

  • Classes, appointments, enrollments, Book-a-Spot and waitlists
  • WallaPredict retention intelligence and AI reporting dashboards on every plan
  • Payroll and pay rate setup, gift cards, promo codes and guest passes
  • Meta and Google lead sync, email newsletters and transactional texts
  • Branded studio app, two-way texting and automated lead management on Pro

Strengths and weaknesses

  • Strength: Unlimited users and human support on every plan
  • Strength: Walla adds no booking or convenience fees for clients
  • Strength: Video on-demand courses and a Zoom integration included
  • Weakness: Highest published entry price on this list
  • Weakness: Built for boutique studios rather than open gym floors
  • Weakness: Pro plan pricing requires a call

Key facts

  • Entry price: $299 a month per location, billed monthly
  • Plans: Core and Pro
  • Users: Unlimited on every plan
  • Client fees: No Walla booking or convenience fees

Where it ranks

Walla is No. 8 in our Best Gym Management Software verdict.

Alternatives we scored

Visit hellowalla.com · Questions or corrections: editorial@toptooladvisor.com