TopToolAdvisor

Review · Sales & CRM

Cognism review

A compliance-first B2B data provider with verified mobile numbers, signals and CRM enrichment, sold in Standard and Pro packages.

By the TopToolAdvisor research desk · Updated November 5, 2026

Features (35%)
8.8
Ease of use (35%)
8.0
Value (30%)
7.0

Cognism sells sales prospecting in two packages, Standard and Pro, and both include five seats. Standard covers company revenue, headcount and HQ, emails, mobiles, job titles, work history, technology usage and signals for hiring, funding, M&A and job changes, plus AI company research, AI search, CSV enrichment and MCP and API access. Pro adds the parts that justify Cognism for phone-heavy teams: a premium mobile filter, mobile verification on demand and intent data. Credits are simple: one credit reveals one contact, and viewing a contact you already revealed is free. Cognism does not publish prices, and CRM Enrichment is an add-on. The vendor positions itself on compliance and European coverage, so it suits teams selling into Europe more than a US-only SMB team, which will get more for its money from Apollo.io or Lusha.

Who it is for

Teams prospecting into Europe that want verified mobile numbers and a compliance focus.

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

  • Emails, mobiles, job titles, work history and technology usage
  • Mobile verification on demand and a premium mobile filter on Pro
  • Hiring, funding, M&A and job change signals, with intent data on Pro
  • AI company research, AI search and MCP and API access
  • CRM Enrichment as an add-on or standalone product

Strengths and weaknesses

  • Strength: Both packages include 5 seats
  • Strength: No charge for viewing contacts you already revealed
  • Strength: The same credits work in the platform, Enrich and the API
  • Weakness: No published prices
  • Weakness: Intent data and mobile verification are Pro features
  • Weakness: CRM Enrichment costs extra

Key facts

  • Packages: Standard and Pro, 5 seats included
  • Credits: 1 credit equals 1 revealed contact
  • Customers: 4,000+ companies, per the vendor

Where it ranks

Cognism is No. 7 in our Best Sales Intelligence Tools verdict.

Alternatives we scored

Visit cognism.com · Questions or corrections: editorial@toptooladvisor.com