SugarAI Sell review

SugarCRM now sells its sales CRM under the SugarAI name, and its pricing page is one of the clearest in the enterprise segment. Standard+ costs $68 per user per month billed annually and covers guided sales processes, opportunity tracking, pipeline management, business process management, analytics and mobile. Advanced+ at $98 adds forecasting, mail and calendar integration, geo mapping, AI summaries and the Sugar Cube AI Assistant, and Premier+ at $155 adds data enrichment, Smart Guides and next best action guidance. The distinctive piece is Sugar Predict, sold in Precision+ bundles through sales, which reads the ERP purchase data a company already has and surfaces reorder windows, early churn signals and cross-sell openings inside Sugar Sell. That makes Sugar a good match for manufacturers and distributors with large installed bases. Teams that need forecasting should plan on Advanced+, and buyers who depend on a very large third-party app marketplace will find more options with Salesforce or Microsoft.

Who it is for

Manufacturers and distributors that want ERP purchase history driving sales actions.

Price

Standard+ $68 per user per month billed annually; Advanced+ $98; Premier+ $155.

Standard+ $68 (USD) Per user per month, billed annually
Quoted from the vendor pricing page on November 9, 2026.

Key features

• Guided sales processes, opportunity tracking and pipeline management
• Forecasting, geo mapping and mail and calendar integration on Advanced+
• Sugar Cube AI Assistant, AI summaries and meeting preparation
• Sugar Predict for ERP-based retention, cross-sell and reorder signals
• Sugar Connect+ add-on for Zoom and Teams meeting transcripts

Strengths and weaknesses

• Strength: Published US dollar prices for every core package
• Strength: ERP purchase data turned into reorder and churn signals
• Strength: Business process management included from Standard+
• Weakness: Forecasting starts at Advanced+, not Standard+
• Weakness: Sugar Predict bundles are priced through sales
• Weakness: Smaller app ecosystem than Salesforce or Microsoft

Key facts

• Standard+: $68 per user per month, billed annually
• Advanced+: $98 per user per month, billed annually
• Premier+: $155 per user per month, billed annually
• Customers: 4,000+ companies in 120+ countries, per SugarCRM

Where it ranks

SugarAI Sell is No. 7 in our Best CRM for Enterprise verdict.