TopToolAdvisor

Review · Sales & CRM

Streak review

A CRM built directly into Gmail, with pipelines and deal tags inside the inbox.

By the TopToolAdvisor research desk · Updated November 11, 2026

Features (35%)
8.0
Ease of use (35%)
9.2
Value (30%)
8.4

Streak puts the CRM inside Gmail rather than beside it. Its site says Streak is built directly into Gmail, shows the pipeline and stage each email belongs to, and logs email across the team automatically. That makes it the easiest pick for people whose deals already happen in email threads, such as investors, agencies or small sales teams. The free plan is an email toolkit: email and link tracking, snippets, 50 mail merge sends per day, shareable email links and a thread splitter, but no CRM pipelines. Pro costs $49 per user per month billed annually ($59 monthly) and adds unlimited pipelines and records, shared pipelines and mail merge. Integrations, automations and advanced reports need Pro+ at $69 billed annually, which also has a 14-day free trial. Streak is less suited to teams that need heavy reporting or work largely outside email, and at $49 the entry price is higher than Copper's.

Who it is for

people who want the CRM inside Gmail itself, not in a separate tab

Price

Free email tools plan; Pro from $49 per user per month billed annually ($59 monthly).

Pro $49 per user/month $59 per user/month For teams who want a full CRM in Gmail, with unlimited pipelines and records.
Quoted from the vendor pricing page on November 11, 2026.

Key features

  • Pipelines and deal stages shown on emails inside Gmail
  • Automated team-wide email logging
  • Email and link tracking, snippets and thread splitter
  • Mail merge, with 50 sends per day on the free plan
  • Pro+ adds integrations, automations and advanced reports

Strengths and weaknesses

  • Strength: Works inside Gmail, so there is no separate app to learn
  • Strength: Free plan includes email tracking, snippets and 50 mail merge sends per day
  • Strength: Pro includes unlimited pipelines and records
  • Weakness: The free plan does not include CRM pipelines
  • Weakness: Integrations and automations need Pro+ at $69 per user per month billed annually
  • Weakness: Lives in Gmail, so it is less useful for teams that work outside the inbox

Key facts

  • Starting paid price: $49 per user per month, billed annually
  • Free plan: Email tools only, no CRM pipelines
  • Trial: 14 days of Pro+
  • Where it runs: Inside Gmail

Where it ranks

Streak is No. 4 in our Best CRM for Google Workspace verdict.

Alternatives we scored

Visit streak.com · Questions or corrections: editorial@toptooladvisor.com