Yotpo Loyalty & Referrals review

Yotpo Loyalty & Referrals makes most sense for brands that already use Yotpo for reviews or SMS. The free plan is limited to stores with fewer than 100 monthly orders and covers a rewards sticky bar, points for purchases, discount rewards, a referral program and reporting. Pro costs $199 a month and, from 500 orders a month, adds $0.08 to $0.20 per order, with stores above 5,000 orders directed to other pricing options. Pro adds a rewards page, more ways to earn, more rewards, points redemption at checkout, webhooks and integrations such as Klaviyo and Recharge, plus email technical support. The listing also documents VIP tiers, more than 20 ready-made campaigns such as goal spend and social engagement, segments by points balance and referrals and advanced dashboards. Program changes need no code. The weak spots are price and the tiny free plan: a store with 1,000 orders pays more here than at most Shopify rivals on this list.

Who it is for

Brands already using Yotpo Reviews or SMS that want loyalty in the same vendor.

Price

Free plan for stores under 100 monthly orders; Pro $199 a month plus per-order fees from 500 orders.

Pro $199 / month
Quoted from the vendor pricing page on November 9, 2026.

Key features

• Rewards sticky bar, points for purchases and a referral program on the free plan
• 20+ out-of-the-box campaigns such as goal spend and social engagement
• Rewards page, redeem points at checkout and webhooks on Pro
• Segments by points balance and number of referrals
• Integrations with Klaviyo, Recharge, Gorgias and other Yotpo products

Strengths and weaknesses

• Strength: Fits brands already on Yotpo Reviews
• Strength: No-code setup and editing of the program
• Strength: Listing shows a 4.7 rating from 966 reviews
• Weakness: Free plan only for stores under 100 monthly orders
• Weakness: Pro adds $0.08 to $0.20 per order from 500 orders a month
• Weakness: Advanced features above 5,000 orders need other pricing options

Key facts

• Free plan: Yes, under 100 monthly orders
• Paid plan: Pro, $199 a month plus order fees
• Developer: Yotpo
• Shopify App Store rating: 4.7 from 966 reviews at check time

Where it ranks

Yotpo Loyalty & Referrals is No. 7 in our Best Loyalty Program Software verdict.