9 Best AI Search Visibility Tools of 2026

Peec AI ranks first because it gives marketing teams a clear, predictable way to measure brand presence in AI answers. The Starter plan at $95 per month tracks 50 prompts every day on 3 models of your choice, which Peec AI counts as 4,500 AI answers a month, and every plan includes unlimited users, languages and competitors. Available models include ChatGPT, Google AI Mode, AI Overviews, Microsoft Copilot, Gemini and Naver AI, and Enterprise opens API models such as Claude, Grok, DeepSeek and Perplexity, with up to 13 tracked. Pro at $245 raises the limit to 150 prompts and 3 countries, and Advanced at $495 adds 5 projects and a Looker Studio integration. Each prompt also gets a demand score from 1 to 5, which helps decide where to focus. The trade-offs are the 3-model cap below Enterprise and the lack of API access and SSO on self-serve plans.

Otterly.AI ranks second because it makes AI visibility tracking affordable for a single marketer. The Lite plan costs $29 per month, or $25 per month billed annually, and tracks 15 search prompts daily across ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with Claude, Google AI Mode and Gemini sold as add-ons. Every plan includes brand visibility and sentiment analysis, citation source tracking, brand profiling and optimization recommendations, plus unlimited team members, brands and competitors. Standard at $189 per month raises the limit to 100 prompts and adds API access, MCP access and agent analytics, and Premium at $489 covers 400 prompts. Extra blocks of 100 prompts cost $99. The limits show at the low end: 15 prompts is enough for a handful of core questions, not a full category, and the jump from Lite to Standard is large.

Profound has the broadest feature set on this list, but it sells brand plans only on quote, which keeps it in third place. The platform combines Answer Engine Insights, which shows how your brand and competitors appear across AI platforms, with an AI Marketer agent that researches, writes and reports using a Context Manager loaded with your brand knowledge. Agent Analytics tracks AI-sourced traffic through integrations with Cloudflare, Vercel, Akamai, AWS, Google Analytics, WordPress and others, and Prompt Volumes shows what people ask AI answer engines. A free trial runs 50 prompts daily for 7 days on ChatGPT, Gemini and Google AI Overviews with unlimited seats. Enterprise adds up to 9 answer engines, a tailored prompt plan, dedicated support, SSO/SAML and SOC 2 compliance. The downsides are the missing price list and a credit model for AI Marketer that requires an Enterprise package for higher limits.

The Semrush AI Visibility Toolkit ranks fourth because it is the simplest choice for teams that already run their SEO in Semrush. For $99 per month it includes 1 project, Brand Performance reports for 1 domain, 300 daily queries in AI Analysis reports, 1,000 daily queries in Prompt Research, 25 tracked prompts and AI Search Health checks in Site Audit for up to 100 pages. Prompt Tracking covers more than 220 countries and territories, which is wider than most dedicated tools. Limits grow through add-ons, such as 50 more prompts for $60 per month or another domain for $99, or through Semrush One bundles that combine the SEO and AI toolkits with up to 200 prompts. The weak points are the small base prompt allowance, a separate $99 license for each additional user and no free trial.

Ahrefs Brand Radar ranks sixth and is the strongest pick for benchmarking without setup. Its AI Visibility Index runs more than 538 million search-backed prompts through AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot, so you can look up any brand's mentions, citations, AI share of voice and estimated impressions instantly for $199 per month. Custom prompts start at $50 per month and refresh daily, which covers niches the index misses, and paid Ahrefs plans already include 5 to 20 custom prompts. Because every prompt maps to Ahrefs keyword data, you can see the search demand behind your AI visibility, and AI traffic and bot analytics are free. The costs climb quickly: tracking custom prompts on all models costs $699 per month, Claude uses 8 checks per update, and the index works best for brands that already have meaningful search volume.

Rankscale takes fifth place on value. Its Essentials plan costs $17 per month on yearly billing and includes 120 credits, 2 brand dashboards and 10 page audits, while Pro at $99 per month, or $84 billed yearly, includes 1,200 credits, up to 4,800 AI answers, 10 dashboards and 50 page audits. Every plan covers 17+ AI engines, including ChatGPT, Perplexity, Google AI Mode, AI Overviews, Gemini, DeepSeek, Mistral, Claude and Copilot, in all regions, with unlimited search terms and scheduling from hourly to monthly. Pro adds sentiment analysis, custom dashboards and credit rollover, Pro+ at $229 adds REST API access, and Growth at $385 adds white-label options for agencies. The credit model is flexible but less intuitive than a fixed prompt count, so use the vendor's credit calculator before choosing a tier.

Scrunch ranks seventh because it pairs AI visibility tracking with tools to fix what it finds. The Core plan costs $250 per month and includes 125 unique prompts, 5,000 responses a month, 5 site audits a month, 1 brand workspace and 5 user licenses, with tracking on ChatGPT, Perplexity, Google AI Overviews and Copilot. It reports citations, funnel stages, sentiment, insights and AI agent or bot traffic, and includes one page optimization a month with basic content generation. Enterprise adds Claude, Gemini, Meta AI, Google AI Mode and Grok for 9 LLMs, the Agent Experience Platform, API and MCP access, SAML or OIDC SSO and a dedicated account team. Core is fairly tight on scope, with 1 country, 1 language, 1 persona and 5 competitors, so multi-market brands will likely need Enterprise.

AthenaHQ ranks eighth, held back by price rather than features. The Starter plan costs $295 per month and includes 3,600 credits, where 1 credit equals one AI response, with a one-month rollover. It tracks 11 models out of the box, including ChatGPT, Perplexity, Google AI Overviews, AI Mode, Gemini, Claude, Copilot, Grok, DeepSeek, Meta AI and Mistral, with unlimited topics, prompts and competitors and country-level support. Starter also includes a content optimization agent, on-page and off-page actions, CSV export and integrations with Shopify, Webflow, GA4 and Google Search Console. A free Essential tier with $25 of credit lets you test the platform first. API access and extra credits are add-ons billed on top of Starter at prices you must request, and multi-region support and the Athena Citation Engine are reserved for Enterprise.

Goodie AI ranks ninth because it is built as a full answer engine optimization program and is priced like one. Core costs $295 per month and tracks 110 prompts daily on 5 core models, including ChatGPT, AI Overviews, Perplexity, AI Mode and Copilot, for 1 brand in 2 countries and 2 languages. It includes MCP access with 50 optimizations a month, unlimited seats and support from an AEO strategist, plus Brand Command, which checks the claims AI makes about you against the facts you set. Reports cover citations, sentiment, competitor benchmarks and revenue attribution, and agent analytics shows how AI bots use your site. Pro at $999 per month adds 8 models, 250 prompts, 5 countries and SKU-level agentic commerce visibility, and Enterprise goes up to 14 models with SOC 2 compliance. The cost is high for teams that only need monitoring.