TopToolAdvisor

Review · Marketing

Mailjet review

An email platform for marketing campaigns and transactional email, priced by monthly sending volume.

By the TopToolAdvisor research desk · Updated November 6, 2026

Features (35%)
7.4
Ease of use (35%)
8.4
Value (30%)
8.8

Mailjet suits a small business that wants a simple, predictable bill and may also need to send receipts or account emails from its website. The free plan allows 6,000 emails a month to 1,000 contacts, with a 200 per day cap, and already includes APIs, SMTP relay, webhooks, the advanced editor and a form builder. Starter costs $9 a month for 8,000 emails and 2,000 contacts with no daily limit. Essential, at $19 a month for 15,000 emails, adds unlimited contacts, segmentation, AI-assisted content and removes the Mailjet logo. Premium, at $29 a month, is where automations, landing pages and advanced statistics appear. That split is the main drawback for marketers, since a welcome series needs the top self-serve plan. For a business that mostly sends newsletters and order emails, though, the entry prices are among the lowest here, and paying annually takes off 10%.

Who it is for

Small businesses that want low fixed monthly prices and also send order or account emails.

Price

Free plan for 6,000 emails a month; Starter $9 per month, Essential $19, Premium $29; 10% off with annual payment.

Starter $ 9 /month 8,000 emails/month No daily sending limit
Quoted from the vendor pricing page on November 6, 2026.

Key features

  • Free plan with 6,000 emails a month and 1,000 contacts
  • APIs, SMTP relay and webhooks from the free plan
  • Advanced email editor and form builder on every plan
  • Segmentation and AI-assisted content on Essential
  • Automations, landing pages and advanced statistics on Premium

Strengths and weaknesses

  • Strength: Starter at $9 a month removes the daily sending limit
  • Strength: Marketing and transactional email on one account
  • Strength: Essential allows unlimited contacts
  • Weakness: Automations need the Premium plan
  • Weakness: The free plan caps sends at 200 per day
  • Weakness: Segmentation starts on Essential, not Starter

Key facts

  • Free plan: 6,000 emails a month, 200 per day, 1,000 contacts
  • Starter: $9 per month, 8,000 emails, 2,000 contacts
  • Essential: $19 per month, 15,000 emails, unlimited contacts
  • Premium: $29 per month with automations and landing pages

Where it ranks

Mailjet is No. 5 in our Best Email Marketing Software for Small Business verdict.

Alternatives we scored

Visit mailjet.com · Questions or corrections: editorial@toptooladvisor.com