TopToolAdvisor

Review · Sales & CRM

Odoo CRM review

The CRM app from Odoo's business suite, free forever with unlimited users when it is the only Odoo app you use.

By the TopToolAdvisor research desk · Updated November 5, 2026

Features (35%)
8.0
Ease of use (35%)
7.5
Value (30%)
8.4

Odoo's CRM is the only product here that is free with no user limit. The catch is in the plan's name: One App Free covers a single Odoo app, so the CRM stays free only while it is the one app you run. Inside that limit you get a Kanban pipeline that shows expected revenue per stage, scheduled calls and meetings with next-activity planning, incoming emails added to the pipeline automatically, AI lead scoring, automated lead creation and assignment, and revenue forecasts and dashboards. The upgrade path is the most unusual on this list. Paid Standard and Custom plans are priced per user and include every Odoo app, including sales, invoicing, accounting, inventory and projects, so the first paid step buys a whole business suite rather than a bigger CRM. Our US dollar price check is pending because the pricing page showed euros from our location. Expect more configuration than with HubSpot or Capsule.

Who it is for

Teams of any size that need only a CRM now and may add Odoo sales, invoicing or other apps later.

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

  • One App Free plan with unlimited users
  • Kanban pipeline with expected revenue per stage
  • Incoming emails added to the pipeline automatically
  • AI lead scoring and automated lead assignment
  • Revenue forecasts, team performance analysis and custom dashboards

Strengths and weaknesses

  • Strength: No user cap on the free plan
  • Strength: Paid Standard plan includes every Odoo app
  • Strength: Open source edition available for self-hosting
  • Weakness: Free only while CRM is your single Odoo app
  • Weakness: Adding a second app moves you to a paid plan for all users
  • Weakness: More configuration than a CRM built only for small teams

Key facts

  • Free plan: One App Free, unlimited users
  • Paid plans: Standard and Custom, all apps included
  • Hosting: Odoo Online, Odoo.sh or on-premise (Custom)
  • Users: Join 28 million happy users (vendor figure)

Where it ranks

Odoo CRM is No. 8 in our Best Free CRM Software verdict.

Alternatives we scored

Visit odoo.com · Questions or corrections: editorial@toptooladvisor.com