Review · Sales & CRM
Close review
A sales CRM with built-in calling, email and SMS, plus an AI sales agent called Chloe on every plan.
By the TopToolAdvisor research desk · Updated November 6, 2026
- Features (35%)
- 8.7
- Ease of use (35%)
- 8.2
- Value (30%)
- 8.0
Close fits startups where the founder or first reps spend the day on calls and email. Calling, email and SMS sit in one inbox with automatic call logging, so activity lands on the lead record without extra tools. Solo costs $9 per user per month billed annually or $19 monthly and is built for a founder selling alone, with up to 10,000 leads but no workflows. Essentials at $35 billed annually opens unlimited contacts, team collaboration, forms and a centralized task list. Growth at $99 adds automated workflows, a power dialer and bulk email, and Scale at $139 adds role-based permissions and a predictive dialer. Every plan includes AI credits for Chloe, Close's AI sales agent. Calls are billed by usage, which Close puts at around $0.02 per minute for most outbound calls. The price gap between Essentials and Growth is the main thing to plan for.
Who it is for
Founders and early sales teams that sell by phone and email at high volume.
Price
Solo from $9 per user per month billed annually ($19 monthly); Essentials $35, Growth $99, Scale $139 billed annually.
Solo $19 per user / month $9 per user / month
Quoted from the vendor pricing page on November 6, 2026.
Key features
- Built-in calling, email and SMS in one inbox
- Chloe AI agent and AI credits on every plan
- Built-in forms to capture website leads
- Automated workflows and a power dialer on Growth
- API access, an event log and an MCP server connection
Strengths and weaknesses
- Strength: Solo at $9 per month billed annually is a cheap start for one founder
- Strength: Calling and SMS are built in, so no separate dialer is needed
- Strength: A 14-day trial with no credit card and a 30-day money-back guarantee
- Weakness: Solo is limited to 1 user and 10,000 leads with no workflows
- Weakness: Workflows start on Growth at $99 per user billed annually
- Weakness: Calls are charged by usage on top of the plan
Key facts
- Solo: $9 per user per month billed annually, 1 user
- Essentials: $35 per user per month billed annually
- Growth: $99 per user per month billed annually
- Free trial: 14 days, no credit card
Where it ranks
Close is No. 4 in our Best CRM for Startups verdict and No. 6 in Best CRM Software and No. 7 in Best Sales Engagement Platforms.
Alternatives we scored
- HubSpot CRM9.0
- Attio8.7
- Pipedrive8.4
- Freshsales8.3
Visit close.com · Questions or corrections: editorial@toptooladvisor.com