10 Best CRM for Personal Trainers of 2026

ABC Trainerize ranks first because it covers most of what a trainer needs a CRM for, inside one client app. The free Basic plan holds one coaching client, Grow costs $9 a month for two seats and adds the AI Workout Builder, custom programs and meal and macro tracking, and Pro starts at $23 a month for five clients and scales to 200. The plan comparison lists client tags, appointments, classes, calendar sync, consultation forms, session packs and product sales, and Trainerize separates coaching seats from basic seats that only book and buy. Integrations include Garmin, Fitbit, MyFitnessPal, Zapier and MindBody. The catch is that integrated Stripe payments, the Business add-on for prospect scheduling and trial products, and video coaching cost extra on Grow and Pro, so a full setup costs more than the headline tier. Studio Plus bundles those add-ons from $248 a month.

Everfit is the strongest free option for trainers building a client list. Starter is free forever for up to five clients and includes a custom exercise library, workout builder, progress photos and metrics, tasks with reminders, inbox messaging and client and coach apps for iOS and Android. Pro starts at $19 a month billed monthly for five clients and climbs by client band, reaching $290 for 300 clients. It adds booking and scheduling, habit coaching, forms and questionnaires, a food journal with macro tracking, basic meal plans, saved responses and AI drafts for message replies. Pro's feature list also includes custom branding, community forums and team member management, and Studio, from $105 a month for 50 clients, is aimed at studios and gyms scaling digital programs and teams. Annual billing takes off the equivalent of two months. Everfit ranks just behind Trainerize because Trainerize lists session packs and product sales in its plan comparison, while Everfit's scheduling only starts on a paid tier.

PT Distinction puts its whole feature set on every plan, which makes it a strong CRM for trainers who sell packages and follow up by text. Basic costs $19.90 a month with three clients and already includes the AI Program Builder, nutrition coaching with an AI meal planner, assessments, group training, in-app messaging, scheduled email and SMS, automated workflows, habits, client technique reviews and the ability to sell packages and take payments. Pro at $59.90 includes 25 clients and Master at $89.90 includes 50, and both add custom branded iOS and Android apps and website integration. Extra clients are free for their first month and then cost $6.00, $2.40 or $1.60 a month depending on the plan, so Basic gets expensive past a handful of clients. There is no free plan, but the 1-month trial can be cancelled without charge and there is no minimum term.

TrueCoach is built around program delivery, and its pricing page keeps the plan list short. Starter costs $26.34 a month for up to five active clients and includes the drag and drop workout builder, workout templates, a 3,000+ exercise video library, a client management tracker, a client dashboard, in-app messaging, MyFitnessPal nutrition and habit tracking, and free automated payments. Standard at $57.99 covers 20 clients and adds public coach profiles, wearable data from Apple, Garmin and WHOOP, a custom-branded app and Zapier automations. Pro at $136.99 raises the cap to 50 clients, and TrueCoach asks larger businesses to email for pricing. The pricing page does not list appointment booking or session scheduling, so trainers who run most sessions in person may need a separate calendar tool. Every plan has a 14-day free trial with no credit card.

My PT Hub fits trainers who want to stop counting clients. The free Lite plan holds one client with ten workouts and ten nutrition plans. Starter adds payment processing, 1-to-1 bookings, habit coaching, metrics and progress photos and chat for three clients. Premium is the plan most trainers should compare: it lifts limits to unlimited clients, workouts and nutrition plans, and adds the AI workout builder, nutrition AI, group bookings, classes and live streams, automated client check-ins, scheduled messaging and program compliance tracking. Ultimate includes five additional trainers and concierge support. The pricing page served euro prices to us, so we could not confirm a USD figure and the price is marked pending. Branded apps, extra trainers and Zapier are sold as add-ons on the lower plans.

Kahunas prices by seat, and a seat is an active client or a team member who is not archived. The owner never takes a seat and neither do leads. From 3 to 24 seats it costs $5.00 per seat a month, so three clients cost $15, and the per seat price drops to $2.50 at 25 seats, $1.50 at 100 and $0.50 at 1,000. Yearly billing takes 20% off. The first tier already includes the workout builder, nutrition plans, check-in forms, habit tracking, client messaging, payments and packages, wearables, a content library and a calendar. Leads, automations, recipes and Zapier and Make integrations are added at 25 seats, and team seats at 50. Clients pay through your own Stripe or PayPal account and Kahunas takes no commission. Every business gets 250 AI credits a month. It ranks below My PT Hub because its sales pipeline tools wait until 25 seats.

Mindbody is a business management system first, and it suits trainers who run a studio or a busy appointment book more than online coaches. Starter costs from $79 a month per location in North America and Asia and covers management tools, integrated payments, branded website booking widgets, a business website and a listing on the Mindbody app, which the company says reaches more than 3 million monthly shoppers. Every plan includes unlimited users. Accelerate adds advanced reporting, resource management and promo codes, and Ultimate adds automated email and text campaigns, a built-in sales pipeline and a lead management dashboard. Mindbody Payments charges a rate plus $0.10 to $0.30 per transaction. Mindbody does not list workout programming or a coaching app in these plans, and ABC Trainerize lists an integration with MindBody, so trainers who deliver programs can connect the two.

Exercise.com, which its site now brands as Daxko Exercise, is the most complete platform on this list for a trainer who runs a business rather than a client roster. Its product menu lists a CRM with assessments and leads, email, SMS and push notifications, sales funnels and websites on the marketing side, check-ins, booking, member and staff management and e-sign waivers on the operations side, and a workout plan creator, logger, exercise library, leaderboards and habit tracking for training. Online sales cover workout plans, groups, livestreams, challenges and digital products, and payments include invoicing, trainer commissions, account balances, payment splitting and POS. Custom-branded apps are a core product. The downside is cost visibility: Exercise.com does not publish prices and asks you to book a demo, so we could not confirm a USD figure. For a solo trainer the breadth is more than most need.

HubSpot CRM is here for trainers whose bottleneck is sales, not programming. The free plan gives a unified view of contacts, company and deal management, activity tracking, ticket routing, two-way data sync with dozens of apps and the Breeze Assistant for AI help. Starter adds email and in-app chat support, targeted email campaigns, calling, website chat, segments and AI meeting recording and transcription, priced per seat. That makes it a good place to track consultation requests, trial sessions and renewals as a sales pipeline. It does nothing for training itself: there is no workout builder, client app, habit tracking or package scheduling, so trainers would pair it with a coaching app. The pricing page showed euro prices from our location, so the paid price is marked pending.

Zoho CRM is a general sales CRM, and it earns a place for its free edition, which Zoho describes as free forever for three users with leads, deals, workflows, reports and a mobile app. A trainer with one or two assistants could run inquiries, consultations and renewals in it at no cost. Standard adds workflows and assignment rules, AI agents, cadences for multichannel lead follow-up, custom reports and dashboards and sales forecasting, and Professional adds CPQ, inventory management, invoices and process automation. None of this is built for fitness: there are no workout programs, client apps, habit tracking or session packs, so trainers would run it alongside a coaching tool. The pricing page loaded without USD figures for us, so the paid price is marked pending. Choose it over HubSpot if you want cadences and more users on the free tier.