9 Best Email Tracking Software of 2026
By the TopToolAdvisor research desk · Updated November 12, 2026 · Next review December 27, 2026 · 9 products scored
Our pick in brief
HubSpot Sales Hub is the best default because tracking is free, works in Gmail, Outlook and Office 365, and every open or click is stored on the contact in the HubSpot CRM, so follow-ups have context. Yesware is the pick for reps who want unlimited open, link and attachment tracking in either inbox for $15 a seat billed annually, with a Salesforce sync on Enterprise. Mailbutler costs the least among multi-client trackers and its Smart plan adds per-recipient tracking and follow-up suggestions. Mixmax fits teams that run sequences from Gmail, Streak fits teams that want their pipeline inside Gmail, and Mailtrack is the simplest free tracker for Gmail users who only need read receipts.
Quick answer
HubSpot Sales Hub is the best email tracking software for salespeople in 2026: its free tools track opens and clicks from Gmail, Outlook or HubSpot and log each event to the contact record. Yesware suits reps who want the same in Gmail or Outlook without a CRM, from $15 per seat per month billed annually, and Mailbutler is the cheapest paid tracker that also covers Apple Mail, from $4 per user per month billed yearly (prices checked November 2026). Pick Streak if you want a full CRM inside Gmail, or Mixmax if tracking is part of automated sequences.
This list is for salespeople who send one-to-one email from Gmail or Outlook and want to know when a prospect opens a message, clicks a link or replies, without moving to a separate outreach platform. We compared documented features and published prices for 9 trackers that work inside the inbox, with extra weight on which mail clients each supports, how much tracking history the free tier keeps, and whether events reach a CRM. Each tool is scored on features, ease of use and value. Prices are the cheapest paid plan in US dollars as shown on the vendor's page on the date we checked; Mailtrack showed only euro prices to our checker, so its pricing is marked pending.
By the numbers
- 28.51%In 2025, 28.51% of enterprises in the EU with 10 or more employees used customer relationship management (CRM) software, according to Eurostat.Source: Eurostat
- 65.43%Among large EU enterprises (250 or more employees), 65.43% used CRM software in 2025, more than two and a half times the small business rate.Source: Eurostat
- 55.79%Finland had the highest CRM adoption in the EU in 2025, with 55.79% of enterprises using CRM software, followed by the Netherlands at 54.12%.Source: Eurostat
- 20.0%Salesforce held a 20.0% share of the worldwide CRM market in 2025, according to IDC data announced by Salesforce.Source: IDC
- 311,704HubSpot had 311,704 paying customers on September 30, 2026, up 12% from a year earlier.Source: HubSpot
- 87%87% of sales organizations used some form of AI in 2025, according to Salesforce's State of Sales survey of 4,050 sales professionals in 22 countries.Source: Salesforce
Shortlist scores
- 1HubSpot Sales HubSales teams that want tracking events saved to a free CRM8.8
- 2MailbutlerBudget-minded reps on Apple Mail, Gmail or Outlook8.5
- 3YeswareReps who want full tracking in Gmail or Outlook without a CRM8.5
- 4MailtrackGmail users who want free read receipts8.2
- 5MixmaxGmail sales teams that run sequences8.2
- 6StreakTeams that want a CRM inside Gmail7.8
- 7BoomerangGmail users who want reminders when nobody replies7.7
- 8Right InboxGmail users who want tracking plus recurring emails7.5
- 9MailmeteorReps who send personalized batches from Gmail7.3
How the scores work
Each product is rated out of 10 on the same three criteria, then ranked by the weighted total. Scores compare documented features and published prices, not hands-on testing.
- 35%Features
- 35%Ease of use
- 30%Value
No. 1, our pick
HubSpot Sales HubHubSpot's sales software, with free email tracking that works in Gmail, Outlook and the HubSpot CRM.
8.8of 10Best for Sales teams that want tracking events saved to a free CRM
- Features
- 9.0
- Ease of use
- 8.5
- Value
- 9.0
Price
Free email tracking; Sales Hub Starter lists at $20 per seat per month with a limited-time $10 offer, Professional from $100 per seat
Quoted from the HubSpot Sales Hub pricing page on November 12, 2026:
Starter Starts at $10 $20 /month per seat*
HubSpot treats email tracking as part of Sales Hub rather than a separate add-on, and the tracking itself is free. Reps send tracked emails from Gmail, Google Workspace, Outlook, Office 365 or inside HubSpot, and get a notification when a lead opens a message, clicks a link or downloads a document. Notifications can arrive in Sales Hub, the browser, the desktop or a third-party CRM. The bigger difference from a standalone tracker is where the data goes: each open and click is associated with the contact record in the HubSpot Smart CRM, so the next rep to pick up the account sees the full history. Paid editions add email sequences that follow up automatically and predictive lead scoring. Starter lists at $20 per seat per month, with a limited-time $10 offer for new customers, and Professional starts at $100 per seat. Reps who only want read receipts may find HubSpot heavier than a Gmail extension, but for teams that want tracking tied to a CRM it is the strongest free option.
Strengths
- +Email tracking is available for free
- +Covers both Gmail and Outlook with one extension
- +Tracking history sits next to deals and contacts in the CRM
Drawbacks
- −Sequences and automation need a paid Sales Hub edition
- −Starter's $10 price is a limited-time offer against a $20 list price
- −Professional jumps to $100 per seat per month
- Mail clients
- Gmail, Google Workspace, Outlook, Office 365
- Free tier
- Email tracking included free in Sales Hub
- Paid editions
- Starter, Professional from $100, Enterprise from $175 per seat per month
No. 2
MailbutlerAn email extension for Apple Mail, Gmail and Outlook that adds tracking, templates, signatures and shared-inbox tools.
8.5of 10Best for Budget-minded reps on Apple Mail, Gmail or Outlook
- Features
- 8.0
- Ease of use
- 8.5
- Value
- 9.0
Price
Starter from $4 per user per month billed yearly or $5 monthly; Smart from $11 billed yearly
Quoted from the Mailbutler pricing page on November 12, 2026:
Starter $5 €4 $4 €3 per user per month
Mailbutler is an inbox extension that covers Apple Mail, Gmail and Outlook, which makes it one of the few trackers for reps who work in Apple Mail. Every plan includes basic tracking, which shows when an email was first opened and a link first clicked, with real-time notifications on desktop and mobile. The Smart plan, at $11 per user per month billed yearly or $14 monthly, is where it becomes a sales tracker: it keeps a full history of opens and clicks, shows device and location, tracks each recipient separately on group emails, and sorts tracked emails into high, medium and low urgency for follow-up, with an AI assistant that drafts the reply. Business at $24 billed yearly adds a custom tracking subdomain, IP blacklisting so coworkers' opens are ignored, and a sync of tracking events to a CRM. Starter at $4 is cheap but limited to first opens. The 14-day trial includes every feature and needs no card.
Strengths
- +Works in Apple Mail as well as Gmail and Outlook
- +Cheapest paid entry in this list at $4 billed yearly
- +14-day trial includes all features without a credit card
Drawbacks
- −Starter shows only the first open and first click
- −Per-recipient tracking starts on Smart at $11 billed yearly
- −No permanent free plan
- Mail clients
- Apple Mail, Gmail, Outlook
- Plans (yearly)
- Starter $4, Professional $7, Smart $11, Business $24 per user per month
- Billing currencies
- USD and EUR
No. 3
YeswareA sales email tracker for Gmail and Outlook with open, link and attachment tracking, campaigns and Salesforce sync.
8.5of 10Best for Reps who want full tracking in Gmail or Outlook without a CRM
- Features
- 8.5
- Ease of use
- 8.5
- Value
- 8.5
Price
Free plan; Pro from $15 per seat per month billed annually or $19 billed monthly
Quoted from the Yesware pricing page on November 12, 2026:
Pro $15 Seat / month Billed annually For solo sales professionals & small businesses
Yesware is one of the few trackers built for both Gmail and Outlook, with a Chrome extension for Gmail and an add-on for Outlook. The Free Forever plan covers basic open and attachment tracking, but its tracking views are limited to emails sent less than 24 hours ago, so it works more as a trial than a daily tool. Pro, at $15 per seat per month billed annually or $19 monthly, unlocks unlimited open, link and attachment tracking plus a personal activity report and a recipient engagement report. Premium at $35 removes Yesware branding and adds unlimited campaigns, shared templates and team reporting. Enterprise at $65 is aimed at Salesforce shops, with an inbox sidebar and sync of sent emails, replies and calendar events. Campaign limits on Pro are tight at 20 recipients a month, so reps who run outbound sequences will need Premium. For reps who mainly want to know who opened, clicked and viewed attachments, Pro is a fair price.
Strengths
- +Works in both Gmail and Outlook
- +Pro tracks attachments as well as opens and clicks
- +Free Forever plan for basic open tracking
Drawbacks
- −Free plan limits tracking views to emails sent less than 24 hours ago
- −Pro allows only 20 campaign recipients a month
- −Removing Yesware branding starts on Premium at $35 per seat billed annually
- Mail clients
- Gmail (Chrome extension) and Outlook (add-on)
- Plans
- Free, Pro $15, Premium $35, Enterprise $65 per seat per month billed annually
- Campaign recipients
- 10 a month on Free, 20 on Pro, unlimited on Premium and Enterprise
No. 4
MailtrackA free Gmail email tracker from Mailsuite with double-check read marks, plus a paid suite and an Outlook add-in.
8.2of 10Best for Gmail users who want free read receipts
- Features
- 7.0
- Ease of use
- 9.0
- Value
- 8.5
Price
See vendor pricing (USD check pending)
We could not confirm a US price yet. Check the Mailtrack pricing page.
Mailtrack is the plain read-receipt tracker of this list: install the extension and Gmail shows double-check marks on sent messages once they are opened. Mailtrack is now part of Mailsuite, which also sells an Outlook add-in and a Gmail add-on for iOS and Android. Every plan, including Free, tracks unlimited emails, but the plans differ on history: Free shows only the first open, the paid Mailtrack plan keeps the last 7 days and the Mailsuite plan keeps the full history. Link click tracking is limited to 10 emails on the two lower plans and unlimited on Mailsuite, which also adds hot-conversation alerts, custom alerts, group-email open details and mass email up to 60k emails a month. Paid plans are priced per user per month, but the pricing page showed only euro prices to our checker, so we mark the price as pending. For a rep who wants to see whether a single email was read, the free plan is enough; for click tracking at volume, the top plan is required.
Strengths
- +Free plan tracks unlimited emails
- +Read status appears directly in the Gmail message list
- +Mailsuite plan adds mass email up to 60k emails a month
Drawbacks
- −Free plan shows only the first open
- −Mailtrack plan keeps tracking history for the last 7 days
- −Pricing page showed euros only to our checker
- Mail clients
- Gmail (Chrome extension, mobile add-on), Outlook (Mailsuite add-in)
- Plans
- Free, Mailtrack, Mailsuite
- Tracking history
- First open on Free, last 7 days on Mailtrack, full on Mailsuite
No. 5
MixmaxA Gmail-based sales engagement tool with unlimited open, click and reply tracking, sequences and scheduling.
8.2of 10Best for Gmail sales teams that run sequences
- Features
- 9.0
- Ease of use
- 8.0
- Value
- 7.5
Price
Free for 50 recipients a month; paid from $29 per user per month billed yearly for 100 recipients
Quoted from the Mixmax pricing page on November 12, 2026:
100 recipients a month $29 /mo All features included.
Mixmax combines email tracking with outreach automation inside Gmail. Every paid plan tracks opens, clicks and replies on every email without a cap, sets follow-up reminders at send time and logs each send and reply to your CRM, with integrations for Salesforce, HubSpot, Slack and Zapier. Pricing is based on how many people you add to sequences each month rather than on features: 50 recipients is free with limited features, 100 costs $29 per user per month billed yearly, 1,500 costs $89 and 3,000 costs $129. All paid plans include every feature, including booking pages, AI meeting notes and templates, and the 14-day trial needs no credit card. Custom tracking domains and branding are a $9 per member add-on, which matters for deliverability on tracked links. Reps who only need read receipts will pay more here than with a dedicated tracker, but teams that want tracking to drive automated follow-up get both in one Gmail tool.
Strengths
- +Tracks replies as well as opens and clicks
- +All features included on every paid plan
- +SOC 2 Type II audited
Drawbacks
- −Price rises with sequence recipients: $89 for 1,500 and $129 for 3,000 a month
- −Free plan has limited features and 50 recipients
- −Custom tracking domains cost $9 per member a month extra
- Mail client
- Gmail
- Paid tiers
- $29 for 100, $89 for 1,500, $129 for 3,000 recipients a month, per user billed yearly
- Add-ons
- Custom branding and domains, workspace rules, Salesforce Insights, Dialer: $9 per member a month each
No. 6
StreakA CRM built into Gmail, with free email and link tracking for everyone and pipelines on paid plans.
7.8of 10Best for Teams that want a CRM inside Gmail
- Features
- 8.0
- Ease of use
- 7.5
- Value
- 8.0
Price
Free email power tools including tracking; Pro from $49 per user per month billed annually or $59 monthly
Quoted from the Streak pricing page on November 12, 2026:
Pro $49 per user/month $59 per user/month For teams who want a full CRM in Gmail, with unlimited pipelines and records.
Streak is a CRM that lives inside Gmail, and its email tracking is part of a free set of email power tools that also includes snippets, mail merge of 50 emails a day and a thread splitter. Tracking shows when an email is read and when links are opened. The paid plans are about pipeline management: Pro, at $49 per user per month billed annually or $59 monthly, adds shared pipelines with unlimited records, custom fields, automatic email sharing for every deal and contact, contact enrichment and 20 AI credits a month. Magic fields fill in data such as last reply and time in stage, which turns tracking signals into pipeline columns. Pro+ at $69 billed annually adds automations, integrations and advanced reports. Streak only runs in Gmail and Google Workspace, so Outlook users should look elsewhere. Reps who want tracking alone can stay on the free tools, while teams that want deals and email history in one window get more value from Pro.
Strengths
- +Email and link tracking is free forever
- +Pipeline and email history live in the Gmail window
- +Unlimited records on every paid plan
Drawbacks
- −Gmail and Google Workspace only
- −Paid plans start at $49 per user billed annually
- −Automations and integrations need Pro+ at $69 billed annually
- Mail client
- Gmail
- Plans
- Pro $49, Pro+ $69, Enterprise $129 per user per month billed annually
- Free tools
- Email and link tracking, snippets, mail merge (50 a day), Streak Share, thread splitter
No. 7
BoomerangA Gmail add-on for send later, follow-up reminders, read receipts and meeting scheduling.
7.7of 10Best for Gmail users who want reminders when nobody replies
- Features
- 7.0
- Ease of use
- 8.0
- Value
- 8.0
Price
Free Basic plan with 10 message credits a month; Personal from $4.98 per month billed annually, Pro $14.98
Quoted from the Boomerang pricing page on November 12, 2026:
Basic Personal Pro Premium FREE $4.98/Month billed annually $14.98/Month billed annually $49.98/Month billed annually
Boomerang started as a send-later tool for Gmail and still centers on follow-up rather than analytics. Its response tracking brings a message back to your inbox if nobody replies by a date you choose, which for many salespeople matters more than knowing about an open. The plan table also lists read receipts and click tracking, plus meeting scheduling with Meeting Poll, bookable schedules and suggested times written into one email. The free Basic plan allows 10 message credits a month, and new accounts get a 30-day trial of Boomerang Professional without a credit card. Personal costs $4.98 per month billed annually but supports only Gmail accounts, so anyone on Google Workspace needs Pro at $14.98. Premium at $49.98 is the top tier, and the plan table lists Salesforce and CRM integration among its features. Boomerang does not work in Outlook through this product, and its tracking reports are lighter than Yesware's or Mailbutler's.
Strengths
- +Reply-based reminders cover the most common follow-up need
- +Free Basic plan stays available after the trial
- +30-day trial of Boomerang Professional without a card
Drawbacks
- −Personal plan supports Gmail accounts but not Google Workspace
- −Basic plan is limited to 10 message credits a month
- −Gmail and Google Workspace only
- Mail client
- Gmail and Google Workspace
- Plans
- Basic free, Personal $4.98, Pro $14.98, Premium $49.98 per month billed annually
- Message credits
- 10 a month on Basic, unlimited on paid plans
No. 8
Right InboxA Gmail extension for email tracking, reminders, recurring emails, sequences and mail merge.
7.5of 10Best for Gmail users who want tracking plus recurring emails
- Features
- 7.0
- Ease of use
- 8.0
- Value
- 7.5
Price
Free plan; Professional from $7.95 per user per month billed yearly or $9.95 monthly
Quoted from the Right Inbox pricing page on November 12, 2026:
Professional $ 9.95 per month $ 7.95 per month Per-user pricing
Right Inbox is a Gmail extension that bundles tracking with the scheduling tools salespeople use daily. The free Limited plan is for solo use and covers send later, reminders and recurring emails for 5 emails a month, but it does not include email tracking, mail merge, sequences or CRM integration. Professional, at $7.95 per user per month billed yearly or $9.95 monthly, makes every feature unlimited: email tracking, mail merge, sequences, CRM integration, recurring emails, reminders, private notes and templates. The Team plan at $16.95 billed yearly covers unlimited team members and adds priority support. The extension works in Chrome, Safari and Firefox. Right Inbox publishes less detail on its tracking than Mailbutler or Yesware, such as whether it reports per-recipient opens, so reps who need detailed engagement data should compare carefully. For a Gmail user who wants tracking, recurring emails and simple sequences in one inexpensive extension, Professional is a sensible middle option.
Strengths
- +Professional includes every feature without limits
- +Team plan at $16.95 billed yearly covers unlimited team members
- +Works in Chrome, Safari and Firefox
Drawbacks
- −Free plan has no email tracking
- −Gmail only
- −Free plan limits reminders and send later to 5 emails a month
- Mail client
- Gmail in Chrome, Safari and Firefox
- Plans
- Limited free, Professional $7.95, Team $16.95 per month billed yearly
- Users
- Over 250,000 professionals, per the vendor
No. 9
MailmeteorA mail merge tool for Gmail, Google Sheets and Excel with an email tracker on every plan.
7.3of 10Best for Reps who send personalized batches from Gmail
- Features
- 6.5
- Ease of use
- 8.0
- Value
- 7.5
Price
Free Hobby plan with 500 emails a month; Starter from $5.99 per user per month billed monthly
Quoted from the Mailmeteor pricing page on November 12, 2026:
Starter For individuals who send emails regularly. $ 5 .99 per user / month
Mailmeteor is a mail merge tool first, and email tracking comes with every plan, including the free Hobby plan. That makes it a fit for reps who send the same personalized message to a list of prospects from Gmail or a spreadsheet and want opens and clicks for each recipient. Hobby allows 500 emails a month with a daily limit of 50 and three campaigns. Starter, at $5.99 per user per month on monthly billing, raises the limit to 5,000 emails a month and adds reply detection, email verification, shared templates and branding removal. Premium at $17.99 adds automatic follow-ups, email warmup, a custom tracking domain and bounce detection, and Professional at $35.99 adds inbox rotation and CRM integration. Mailmeteor works from Gmail, Google Sheets, Google Docs and an Excel add-in. It is less suited to tracking individual sales threads than Yesware or Mailtrack, but for batch outreach with tracking it is inexpensive.
Strengths
- +Tracking is included on the free plan
- +Starter sends 5,000 emails a month for $5.99
- +Yearly billing advertises 3 months free
Drawbacks
- −Built for batches more than one-to-one sales email
- −Automatic follow-ups start on Premium at $17.99
- −Free plan caps sending at 50 emails a day
- Mail clients
- Gmail, Google Sheets, Google Docs, Excel add-in
- Plans
- Hobby free, Starter $5.99, Premium $17.99, Professional $35.99 per user per month
- Daily limits
- 50 free, 250 Starter, 1,000 Premium, 2,000 Professional
What to check before you buy
Start with your mail client
Gmail-only trackers rule out Outlook users. HubSpot Sales Hub and Yesware support both Gmail and Outlook, Mailbutler adds Apple Mail, and Mailsuite offers an Outlook add-in next to Mailtrack for Gmail. Mixmax, Streak, Boomerang, Right Inbox and Mailmeteor are built around Gmail and Google Workspace.
Check what the free tier keeps
Free plans often cut history rather than tracked volume. Mailtrack's free plan tracks unlimited emails but shows only the first open, Yesware's free plan limits tracking views to emails sent less than 24 hours ago, and Boomerang Basic gives 10 message credits a month.
Look for click and per-recipient detail
Open tracking alone tells you little on group emails. Mailbutler Smart and Business show who opened an email sent to several recipients, Mailsuite lists group-email opens on its top plan, and Yesware Pro adds unlimited link and attachment tracking.
Decide where tracking data should land
If your team works in a CRM, tracking events are more useful on the contact record. HubSpot logs opens and clicks to its own CRM, Yesware Enterprise syncs sent emails, replies and calendar events to Salesforce, Mixmax logs every send and reply to your CRM, and Mailbutler's Business plan pushes tracking events to a CRM.
Price the seat you will actually need
Entry prices often exclude what sales teams use. Boomerang Personal at $4.98 works only with Gmail accounts, not Google Workspace, so business users need Pro at $14.98. Yesware removes its branding from Premium at $35, and Mixmax prices by monthly sequence recipients starting at 100 for $29.
Common questions
- What is the best email tracking software for salespeople?
- HubSpot Sales Hub is the best overall pick for salespeople because its email tracking is free, works in Gmail and Outlook, and saves each open and click to the contact record in the HubSpot CRM. Yesware is the strongest standalone tracker, with unlimited open, link and attachment tracking on Pro from $15 per seat per month billed annually.
- What is the best free email tracker for Gmail?
- Mailtrack is the simplest free tracker for Gmail: its free plan tracks unlimited emails and shows double-check marks once a message is opened, but only records the first open. HubSpot and Streak also offer free email and link tracking in Gmail.
- Which email tracking tools work in Outlook?
- HubSpot Sales Hub, Yesware, Mailbutler and Mailsuite work in Outlook. HubSpot supports Outlook and Office 365, Yesware has an Outlook add-on, Mailbutler covers Outlook along with Gmail and Apple Mail, and Mailsuite sells an Outlook add-in.
- Can email tracking software tell me if someone replied?
- Yes. Mixmax tracks opens, clicks and replies on every email, and Boomerang returns a message to your inbox if nobody replies by the date you set. Mailtrack and Yesware add no-reply alerts or reminders on their plans.
- What is the cheapest paid email tracking software?
- Mailbutler is the cheapest paid tracker in this list at $4 per user per month billed yearly for Starter, which shows first opens and first clicks. Boomerang Personal costs $4.98 per month billed annually but works only with Gmail accounts, not Google Workspace.
- Can I get email tracking alerts on my phone?
- Yes. Mailbutler sends real-time open and click notifications on desktop and mobile, Mailtrack offers a Gmail add-on for iOS and Android, and Boomerang lists iPhone and Android apps on its paid plans. HubSpot can also push notifications when a lead opens an email or clicks a link.
- Do I need a CRM to track sales emails?
- No. Mailtrack, Yesware, Mailbutler and Right Inbox track emails without a CRM. If you already use one, HubSpot logs tracking to its own CRM, Yesware Enterprise syncs with Salesforce and Mixmax logs sends and replies to your CRM.
Questions or corrections: editorial@toptooladvisor.com
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